We were struggling and then we were faced with covid 19. Everything that we ever took pride in was in one moment shattered and we were left in a space of uncertainty and ambiguity. what we all need to do is RECREATE OUR STORY.
Why do we need to recreate ? and What is that we need to revisit?
The world around us is changing and now at a much faster pace. Everyone is talking about the “NEW WAY OF LIFE” and in this new life , we can not express ourselves in the same manner as we did earlier. we need to re-position ourselves.
As an individual or as a corporate , we need to align ourselves with these changing environment. There can be multiple ways to do it, but the underlying purpose remains the same . We need to tell everyone, I am ADAPTED , I am READY and I am AVAILABLE.
We feel we need to revisit our strategic positioning in terms of one or more ways:
1. Base it on target customer- WHO NEEDS YOU FACTOR?
2. Base it on target Price: FIND A NICHE.
3. Base it on USAGE: FIND THE UTILITY.
4. BASE it on Competition: design a COMPETITIVE ADVANTAGE
or
5. base it on the EDGE: FIND A USP
Need to know more… FIND US and we will help you FIND YOU?
HELP ME…HELP YOU
contact us at profile@corplife.invisit us st : www.corplife.in
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